I am in agreement with social media and digital guru Shama Hyder – if you are not on top of the digital analytics of your site you are surely missing your mark. And, that is not only about having access to digital analytics. There is rich actionable information in things like Google Analytics. It is a matter of decoding digital signals and taking advantage of the richness of info in things like Google Analytics. Doing so will result in re-targeting, re-strategizing and tweak techniques.
In the video presentation below Shama Hyder, owner and founder of The Marketing Zen Group shares insights and gives us a lot to think about. Are you, as a marketer on top of your digital game?
SHARE:
